Conversations Create Opportunity (and Sales)
As we head into the heart of the spring market, this is one of the best times of year to reconnect with your clients—past and present—as well as your sphere.
Creating opportunities often starts with creating conversations. And as we both know, conversations lead to sales.
Here are a few simple text scripts you can send today. They’re designed to nurture relationships and position you as the proactive advisor your clients need right now—without being pushy or overthinking it.
Spring Check-In Text
Great for anyone in your database or sphere:
“Hey [Name], I’m not sure if it’s for you, but we’re starting to see a wave of new homes coming on the market, and with the spring market now in full effect, I thought I’d reach out. Just out of curiosity, have you had any thoughts about making a move? Happy to keep you in the loop if it helps—let me know.”
Great for anyone in your database or sphere:
“Hey [Name], I’m not sure if it’s for you, but we’re starting to see a wave of new homes coming on the market, and with the spring market now in full effect, I thought I’d reach out. Just out of curiosity, have you had any thoughts about making a move? Happy to keep you in the loop if it helps—let me know.”
SOI Text
Perfect for those who may not be thinking of selling but might be open to it:
“Hi [Name], I know that selling your home might not be top of mind right now—especially with everything going on. And I completely understand—it might feel like more hassle than it’s worth. But just out of curiosity… if the right offer came along—something that made moving actually worth it—would you be open to having a conversation about it? No pressure at all. I’d simply love to keep you informed, just in case the right opportunity comes up.”
Perfect for those who may not be thinking of selling but might be open to it:
“Hi [Name], I know that selling your home might not be top of mind right now—especially with everything going on. And I completely understand—it might feel like more hassle than it’s worth. But just out of curiosity… if the right offer came along—something that made moving actually worth it—would you be open to having a conversation about it? No pressure at all. I’d simply love to keep you informed, just in case the right opportunity comes up.”
Next Rate Drop Text
Ideal for leads or clients who are rate-sensitive:
“Hey [Name], Out of curiosity, has the recent drop in mortgage rates impacted your real estate plans for this summer?”
Ideal for leads or clients who are rate-sensitive:
“Hey [Name], Out of curiosity, has the recent drop in mortgage rates impacted your real estate plans for this summer?”
Market Update Text
For warm leads or anyone actively watching the market:
“Hi [Name], I wanted to make sure you saw the news. Last week, mortgage rates dropped from [X]% to [X]%. That’s a savings of approximately $[X]/month on a $500,000 loan. Would you like me to keep you in the loop if rates drop further—and what that could mean for your bottom line?”
For warm leads or anyone actively watching the market:
“Hi [Name], I wanted to make sure you saw the news. Last week, mortgage rates dropped from [X]% to [X]%. That’s a savings of approximately $[X]/month on a $500,000 loan. Would you like me to keep you in the loop if rates drop further—and what that could mean for your bottom line?”
This is your moment to spark meaningful conversations and uncover new listing opportunities.
If the above create any new opportunities for you, I’d love to hear about it.
Wishing you a productive week ahead.